From a financial point of view, Caitlin Clark is becoming the most impactful athlete of the 21st century. The 23-year-old basketball star has redefined how popular women's sports can be and, most importantly, the revenue it can command.

2020-21 ICT Zone College Basketball Rankings Week 14
Here at the ICT Zone, we rely on a satirical and unconventional ranking system. No analysis, no subjectivity, if a lower-ranked team defeats a higher-ranked team, then the two teams automatically switch rankings. After all, you're only as good as your last game.

Perhaps the most K-State thing in history is that they started the season by losing to a Division 2 basketball team, and here we are a few months later and they defeat a Top 10 team and move into our rankings. May Kansas State continue to Kansas State as long as possible.
Latest posts in our blog
Read what's new this week
The NBA SHOULD Rig the Draft Lottery
It is no secret that the NBA has a ratings issue, with viewership down across the board as the league loses further ground to the NFL. I am here with the answer, embracing the art of manufacturing storylines to gain mass public interest.
The New York Giants are in dire straits, highlighted by a 3 and 14 record after entering the 2024 season with what Pro Football Focus ranked as the worst roster in the NFL. To make matters worse, they are stuck in a division with a Philadelphia Eagles team that has reached two of the last three Super Bowls, a Washington...